20 YEARS AS A MANUFACTURER'S REPRESENTATIVE IN THE FOOD SERVICE INDUSTRY
Warren International started in 1999 in New Zealand as a Manufacturers' Representative Group representing several leading American Foodservice Equipment manufacturers including Libbey Glassware, Cambro Manufacturing and Tablecraft Products.
In 2011 the company expanded its operations to also include Sub-Saharan Africa, as well as Australasia.
Over the years we have represented numerous leading Foodservice brands in both Africa and Australasia.
Our primary focus is launching quality commercial food service equipment brands in a new market and developing distribution and sales channels for that brand in that market.
We work with the leading commercial catering distributors in each market, providing key account sales calls, key account specification, and marketing support – as well as general management of the brand/s - reporting back to the manufacturer as their representative in these territories.
We also focus on Marketing on behalf of our Brand Partners and Distribution Partners to secure successful market presence.
Colleen Warren joined the company in 2010 as a co-Director tasked primarily with managing the marketing department of the business. Over the years Colleen has become familiar with the various markets the company operates in, the brands we represent as well as the distribution options in each of the different markets. In January 2023 Colleen took over as sole Managing Director of the company, responsible for both Marketing and Sales Management. Colleen has a wealth of experience, knowledge and talent and the company will continue to flourish under her leadership.Our primary focus is launching quality commercial food service equipment brands in a new market and developing distribution and sales channels for that brand in that market.
23 Larnaco Estate, R102, Illovo Beach, Kingsburg, KZN 4126 SOUTH AFRICA
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